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As marijuana legalization sweeps across the US, a number of dedicated investment firms are piling into the booming industry. One of the oldest and largest of those firms is Seattle-based Privateer Holdings. Since 2010 — when Brendan Kennedy, now the CEO, founded the firm along with partners Michael Blue and Christian Groh — the firm has kept to a tight investment strategy. “We have a fairly simple thesis that we created almost eight years ago, and really haven’t deviated from it,” Kennedy, who’s armed with an MBA from Yale, told Business Insider in a recent interview. “Which either means it was really good, or we’re just really stubborn.” Their thesis has three main parts, according to Kennedy: The first part is that cannabis is a mainstream product. The CEO of a Peter Thiel-backed cannabis private equity firm reveals his 3-pronged strategy for choosing investments

thumbnail courtesy of businessinsider.com


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